Websites are usually complex, with numerous menu items which often need to serve multiple propositions to a variety of customer segments. Each page is often just as complex and has multiple calls to actions. Landing pages are acknowledged as the best way to ensure that traffic from lead generation tactics are directed to pages designed….
Read moreIn our previous blog, under the terms of GDPR, all organisations that offer services or products to customers who are EU citizens are mandated to look after their personal data. GDPR defines the lawful grounds for data processing: Consent of the data subject Processing is necessary for the performance of a contract with the data….
Read moreIf you have ever wondered what Google Analytics is (I hope not!), or have it installed your website, but have yet to do anything with it, then read on – this post if for you. In this blog, we’re going to revisit Google Analytics from a totally fresh point of view. We’ll look at why….
Read morebecause...... it's all about getting your foot through the door